Inter Milan breaks her deal with Pirelli, signs with new brand

Italian football club, Inter Milan breaks her 26 years front kit sponsor with then signs new deal with another brand.

This was unofficially disclosed by an Italian sport journalist Fabrizio Romano who stated that Socios.com, a fan influence and rewards platform will hence be the front sponsor and sponsor on the new kit for 2021/2022.

Although the two are yet to make official announcement about the new partnership but they are expected to do so by next week.

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“There is a strong bond linking Inter and Pirelli, in a happy union that keeps unfolding in time. Twenty years have passed since the two came together for the 1995/96 season: two decades characterised by a fruitful history of joint projects and shared values, both in sports and business. It was May 6th 1998 when Javier Zanetti lifted the UEFA Cup to the Parisian skies in the Parc des Princes: was there, its logo gleaming on the puffed out chests of Ronaldo and his proud teammates, under the bright lights of the Ville Lumière. For three years Pirelli had been the main sponsor of Moratti’s team, reaping its first great international victory within a mere few months.”

That is ’s official statement of the end of the partnership with Inter Milan.

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